[New Webinar] 2021 SEO & Content Predictions

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View Message in Browser / Add Us to Safe Sender List RSVP Today! WEDNESDAY, SEPTEMBER 30, 2020 - 2 PM ET / 11 AM PT Companies are doubling down on content as budget once earmarked for in-person events flows to digital initiatives. But that's a double-edged sword. More investment brings more resources, sure, but also sky-high expectations for results. Meanwhile, the content and SEO game gets ever more competitive and complicated. Join this interactive discussion to figure out what to expect in 2021 – and what to do about it – based on insights from industry veterans Wil Reynolds, Pat Reinhart, and Robert Rose. You'll learn: How changes in the Google algorithm and declining transparency in its PPC program may cost you (without you even noticing) How Google SERPs are evolving – and why the way you analyze them for opportunities needs to change, too The increasing importance of content velocity in SEO (and what to consider in a competitive analysis of it) Why you may need to change the metrics you report to satisfy executive scrutiny of content and SEO investment and results Why the surge in data related to content and SEO means having the right tech (or partners with the right tech) in place Register now to save your spot in this pivotal exploration of 2021 content and SEO trends. SPEAKERS Wil Reynolds Founder & VP of Innovation at Seer Interactive @WilReynolds Pat Reinhart VP Digital Strategies at Conductor @AskReinhart Robert Rose Chief Strategy Advisor at Content Marketing Institute @Robert_Rose RSVP Today! SPONSORED BY: Connect with CMI To stop receiving future Content Marketing Institute update emails, please respond here. Copyright © 2020 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect brand 605 3rd Ave | New York | NY 10158   Terms of Service | Privacy Statement