Style Guide: How to Write One for Your Brand

Branding fails often happen because a clear style guide doesn’t exist. Here’s how to fix that.

View Message in Browser / Add Us to Safe Sender List Daily News and Alert 7.1.20 Connect with CMI Style Guide: How to Write One for Your Brand Branding fails often happen because of a lack of a clear style guide, which results in inconsistencies or miscommunication. Learn what a style guide can do for your brand, what to include in it, and get inspired by a couple examples. By Sasha LaFerte       READ THIS ARTICLE A Word from One of Our Content VIPs: Avoid The Pitfalls of Content Syndication Successful content syndication campaigns require robust planning and meticulous execution. When strategically executed, they deliver contacts at your ideal customer profile organizations not yet exposed to your brand, attracting high-quality buyers, open to your message.  If you're looking to scale pipeline from content syndication, join leading Demand Marketers for an online roundtable on how to identify and avoid common pitfalls.  WATCH THE WEBINAR ON-DEMAND TODAY     COVID-19   CONTENT MARKETING RESOURCES Events Content Marketing World ContentTECH Summit Master Classes Content Marketing Awards Resources Research  White Paper/eBook Library Content VIPs CMI Business Directory Education Content Marketing University  Chief Content Officer Webinars Career Center Interested in advertising with CMI? Learn more. To stop receiving future Content Marketing Institute update emails, please respond here. Copyright © 2020 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect brand 605 3rd Ave | New York | NY 10158   Terms of Service | Privacy Statement